Take-Two CEO says 'former Rockstar employees' have tried to match GTA's success and 'haven't been able to'—and while he doesn't name names, that's gotta sting for a certain someone
A Wall Street analyst wants Rockstar’s biggest game ever to reset what “fair” pricing means for GTA 6, Mario Kart, and every $70 blockbuster that follows.
GTA 6 and Sony have a marketing deal in place, with Take-Two suggesting consoles are Rockstar's "core" audience, despite PC often making up almost 50% of sales.
Zelnick said going to consoles first is a matter of "serving the core consumer," but he also said PC can account for half of a big game's sales these days, so I don't get it.
From Pcgamer RSS Feed: Take-Two CEO wants to ensure GTA 6's price 'feels very reasonable' but also says that games aren't expensive as they could be right now