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Analyst Says GTA 6 Should Be $80 So It Doesn't Make $70 Games Look Bad
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Analyst Says GTA 6 Should Be $80 So It Doesn't Make $70 Games Look Bad

Kotaku·Rebekah Valentine·28 days ago
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There’s a lot of talk about Grand Theft Auto VI at IICON, the new executive-focused video game conference in Las Vegas being put on by the Entertainment Software Association. Most of that talk is understandably coming from Take-Two CEO Strauss Zelnick, or from other gaming executives. But it’s also coming from, apparently, Bank of America, with a stock analyst for the bank declaring, after speaking to attendees at IICON, that GTA 6 should and will cost $80, so that other AAA companies don’t have trouble selling their own games. This comes from Bank of America stock analyst Omar Dessouky, who said (per Seeking Alpha ) that his team “heard from attendees that the industry, which is perceived as struggling, would have difficulty selling games for $80 if GTA 6 came out at $70.…

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