#MatchA

From Nypost RSS Feed: New drink tastes like a treat, but has three mushrooms hiding inside — with unique benefits

From lattes to ice-cream, Japanese hojicha tea has been creeping onto menus across the UK.

From Cosmopolitan RSS Feed: Taylor Swift Just Endorsed Spring’s Matcha Green Trend With Her Purse—And I Found a $37 Lookalike From Nordstrom Rack

From Buzzfeed RSS Feed: Make Your Own Matcha To Find Out What Cookie Flavor You Are!

Sourced from Japan and made with early harvest leaves, the best matcha powder delivers smooth flavor and vibrant color. Find out which brands are worth buying.

From purple lattes to creamy desserts, ube is taking over café menus. Here’s everything to know about the sweet purple yam behind the trend.

From Gulfnews RSS Feed: Matcha Day in the UAE: The green ritual redefining café culture

By value, exports rose more than twofold to ¥84.7 billion due to soaring prices amid growing global demand.

From Variety RSS Feed: Much Ado About Matcha: ‘Ceremonial Grade’ Matcha Takes Center Stage on Reality TV — and Online

Drinking matcha is a tradition in Japan, one that Alaya has inculcated in her daily routine. She likes to start the day with a matcha berry latte, that is packed with antioxidants and highest anti-inflammatory potential.

From Business Insider: I tried matcha lattes from Starbucks, Dunkin', and Tim Hortons. One was bitter, one was too milky, and one was just right.

The Fellow Matcha Set has everything a matcha enthusiast needs: a spouted bowl, sieve, scoop, whisk and holder, plus a plate to hold everything.

We tried 21 popular options to find the nine best matcha powders. Our favorites include ceremonial-grade picks, latte blends, and budget-friendly recommendations.

Like errand-friendly clogs, a clever kitchen storage solution, and actually good store-bought salsa.