#DataMining

A dataminer believes they've discovered unused music hidden in the backend of Resident Evil Requiem, suggesting it "cou…

I'll start by making a statement that I think I can back up: the amount of data available to marketers is growing geometrically, not linearl...

The hottest thing in direct marketing today is targeting individuals online vs. targeting via publishers or content. The idea that we can "k...

I break analytical marketing into two families: performance optimization and performance improvement. Both families are equally popular the...

When trying to manage a population of customers in a high frequency-of-purchase business where unique customer data are obtainable, it can b...

In keeping with this week's "three ways" theme, here's a framework to track ROMI (return on marketing investment) that can pretty much solve...

Creating or undoing system restore points in Windows 11 To create a restore point: In the search box on the taskbar, type Create a restore point, and select it from the list of results. On the Syst…

An old post describes how to install IIS on Windows 11 . After a Windows reinstall, however, you may need to make IIS available to your system. Go to Control Panel > Programs > Programs and F…

Oldie, but goodie: The SATOR square,SATORAREPOTENETOPERAROTASThis is one the most well-known unsolved word puzzles, with a history of at least two millennia. Note the TENET cross at the center.The …

What do you see in this image generated with a code I partially built with chatGPT?

In a previous post I described the installation of Whois on Windows 11 from Microsoft SysInternals site ( This time I would like to cover how we can run Whois from PowerShell. I assume you have Who…

The Extended Boolean Model for Information Retrieval. This is an IR tutorial I wrote circa 2006 ( It may be useful to those interested in learning its applicability and implementation. The model wa…

The NIH Value Set Authority Center (VSAC) has an oldie but goodie documentation on cosine similarity and overlapping values at Happy to see they quoted one of my posts: For resources relevant to th…

Recursive Mini Converters is our newest tool. This tool is a proof of concept for the notion of recursive forms and recursive mini converters. It is available at On Recursive Forms If a single-line…

Arguments on why string concatenation loops (SCL) is a bad programming practice were given in a previous post. You can also google for additional arguments against SCL. We now show a simple PHP cod…