Former national security adviser John Bolton sharply criticized the Trump administration’s approach to negotiating with Iran, calling a tentative deal under consideration “mistake” driven by President Trump’s concerns about high gas prices ahead of the…
When consumers are diagnosed with a medical condition such as high cholesterol or obesity, they immediately begin a new regime of brisk walks and a diet of heart-healthy foods, right? Not necessarily, says Wharton marketing professor Lisa E. Bolton.…
Why do so many smokers keep smoking, despite decades of health warnings? Why do Harley Davidson motorcycles and Ralph Lauren clothing engender such loyalty among very specific types of people?…
