MA
Marketers prepare for Publicis-LiveRamp deal's impact
Author ProfileClaim This Author Profile
Prove ownership by publishing #HashtagPLUS and this profile link on your author page or an article under your byline. A moderator or admin will review the request before it merges into your real HashtagPLUS username.
0 karma0 postsjoined 6 days ago
🌐 newsletter.smartbrief.comSource
Curated by <b>Smartbrief</b>. Marketers are proactively preparing for the $2.2 billion Publicis Groupe acquisition of LiveRamp by auditing identity dependencies, trialing alternative ID systems and developing flexible adtech stacks. Omnicom, for example, is transitioning from Ram
6 days ago