CDP Round Table: Forget Composable, Are Cloud Databases a Threat to CDPs? On July 16 and July 18 2024, the CDP Institute hosted a pair of online roundtable discussions for industry vendors. Here are summaries of the conversations.   July 16 Roundtable - U.S. and Europe participants. We started with a quick list of trends that the Institute is watching. These include Composable CDP, CDP integration with advertising channels, third-party cookie deprecation, vertical (industry-specific) CDPs, and AI applications in CDP systems. The discussion quickly focused on Composable CDP. Key points included:  Replacing the term “composable” with “warehouse native”. This is more accurate and resonates in particular with data and IT teams, who want to get the most use from their warehouse investments. “Composable” is still more commonly understood among marketing users. Composable CDP comes up most often at large enterprises, which have the most mature IT and data resources.…