Saucony has found its next chief marketing officer. On Tuesday, the Wolverine Worldwide -owned performance running brand said it has hired Nike veteran Wendy Kula as its new CMO. She replaces Joy Allen-Altimare , who left the company in November. Saucony brand president Rob Griffiths was serving as interim CMO since Allen-Altimare’s exit late last year. Kula will oversee global brand marketing , digital marketing, creative, and go-to-market strategy. She will partner closely with product, sales, and direct-to-consumer teams to strengthen brand clarity, elevate storytelling, and support growth across key performance and lifestyle franchises, Saucony said. You May Also Like “Wendy is a modern brand leader who understands how to build relevance with today’s runner while honoring what makes a performance brand credible,” Griffiths said in a statement. “She brings a strong point of view on culture, community, and storytelling, along with the ability to translate insight into action.…