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Salesforce's New AgentExchange Store: Easier AI Helpers, But Still Inside Their Walled Garden

Forrester·Faram Medhora·about 1 month ago
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Salesforce’s re-imagined marketplace makes buying AI and applications inside Salesforce dramatically easier and makes leaving Salesforce later even harder. Salesforce has merged three separate “stores” for apps and AI tools into a single marketplace called AgentExchange . It is live now with roughly 13,000+ ready-made apps, AI agents, and automation components . The stated goal is simple: help companies find, buy, and turn on AI helpers faster inside Salesforce and Slack. This isn’t a revolution, it’s simply an intelligent way to tidy things up. For CIOs already deep in Salesforce, AgentExchange reduces search time and setup friction and enables quicker wins on small AI projects. What Actually Changed Salesforce simplified how customers discover and activate AI and automation inside its ecosystem: One shop instead of three.  Previously, customers searched AppExchange for apps, a separate Slack marketplace for Slack tools, and Agentforce for AI Agents.…

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