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Reminder: There are subdemographics
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Reminder: There are subdemographics

newsletter.smartbrief.com·@HashtagPLUS·about 1 month ago
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Whenever you look at broad groups, such as Black and Hispanics cultures and communities, remember they are not monoliths. There are subgroups. The percentage of those in the Black community who will stop shopping brands who devalue their community rises with:

  • Those who also identify as Hispanic: 74.4%
  • Those who speak multiple languages: 74.5%
  • Members of the LGBTQ+ community: 76%
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