When California passed the first NIL law in September 2019, Ole Miss was working through four years from 2016 to 2019, in which they posted a 20-28 record and struggled to gain traction in the SEC. Since then, the NIL era has created a massive shift in the college football power structure, and Ole Miss has taken full advantage. When Mississippi amended its NIL laws in 2022, Ole Miss was positioned to move aggressively. The Grove Collective quickly built a model that put them at the forefront of the industry, ensuring NIL opportunities were structured effectively and consistently creating earning potential for athletes. Here are three ways that NIL is shaping Ole Miss football right now. Ole Miss Has Become a Transfer Destination Head coach Pete Golding speaks at Ole Miss “Meet the Rebels” in Oxford, Miss. on Saturday, April 25, 2026.…