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5 Technical SEO Mistakes WordPress Developers Make (And How to Fix Them)

DEV Community·Said Ghazal·28 days ago
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👋 Hello DEV Community! As a Freelance WordPress Developer & SEO Expert, I look under the hood of dozens of websites every month. I often see beautiful, functional websites built by talented developers that get zero traffic from Google. Why? Because development and technical SEO are often treated as two separate jobs. In 2026, they are the same job. Here are 5 common technical SEO mistakes developers make when building WordPress sites, and how to fix them. ❌ 1. Using Heading Tags (H1, H2) for Styling Many developers (and page builders) use an <h2> or <h3> just because they want the text to look bigger. The SEO Problem: Search engine bots read heading tags to understand the hierarchy and context of the page. Messing up this structure confuses Google. ✅ The Fix: Use headings strictly for semantic structure (One <h1> per page, followed by logical <h2> and <h3> tags). Use CSS classes to change font sizes. ❌ 2.…

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