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Allbirds' Move To AI Has Echoes of the Dot-Com Frenzy - Slashdot

slashdot.org·@HashtagPLUS·about 1 month ago
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An anonymous reader quotes a report from Bloomberg, written by writer Austin Carr: Allbirds is pivoting to artificial intelligence. The San Francisco brand, whose wool running shoes were once the sneaker du jour among the tech crowd, announced last week that it was expanding into AI computing infrastructure. The bizarre strategic shift was immediately greeted with a surprising frenzy on Wall Street, where shares of Allbirds soared 582% last Wednesday before dropping the next day. [...] Of course, the absurdity of Allbirds' situation echoed familiar Silicon Valley tropes -- from the endless startup pivots of the 2010s to the more recent boom-and-bust cycles of arbitrarily valued crypto coins. But it immediately reminded me of the marketing ploys of the dot-com crash . After all, some of the more iconic fails ended up being retailers such as Pets.com, Webvan, etc., riding the web wave with little to show for it beyond terrible margins.…

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