There are many costs associated with building in the cloud. For  video transcoding , we have storage costs, compute instance costs, and most importantly, egress costs.  Egress costs are oftentimes overlooked and can make a significant impact on your bottom line. The challenge comes when you want to distribute content globally in all the right formats while keeping costs low. Every time data is accessed or transferred out of the cloud, whether it’s  streaming video content , downloading files, or serving web pages, egress fees come into play. On a global scale, these costs become a significant line item.  So how do we deliver assets to audiences worldwide without breaking the bank? This is a challenge many companies face, most recently by one of our customers who is an internet-based TV and on-demand content provider.…