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MotorTrend: Shifting into overdrive with Vercel

Vercel News·Dan Fein·4 days ago
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How a performance-first approach drives business value. MotorTrend —a Warner Bros. Discovery company and the world’s leading media company on all things automotive—needed a digital experience as powerful as the vehicles they showcase. Bogged down by a legacy tech stack, their development team faced frustratingly long build times and a cumbersome release process. They knew a complete redesign wasn't the answer—they needed a platform upgrade. Link to heading Reducing build times and accelerating developer iteration MotorTrend's previous infrastructure and CI/CD pipelines—a self-managed setup using GitHub, Jenkins, and AWS—resulted in long build times and lengthy release cycles, delaying feature development and deployments. With Vercel, they saw a dramatic improvement, reducing build times by up to 7 times and enabling rapid feature releases. The faster build times and automatic preview deployments enabled the team to move from idea to prototype to preview, and ultimately production at a much faster pace.…

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