India is currently experiencing a peculiar social phenomenon: "Diet Coke parties." The celebrations are becoming the latest trend in bars and restaurants, fuelled by a social media buzz surrounding a shortage of the popular soft drink. The scarcity is reportedly linked to the ongoing Iran war, which has disrupted supply chains, particularly through the Strait of Hormuz. Unlike many other global markets, Diet Coke in India is exclusively sold in cans , rendering it more susceptible to such shipping interruptions. While limited quantities can still be found online, the overall supply remains constrained. This unusual shortage has presented an opportunity for Indian pubs and social media influencers. Cans of Sprite, Diet Coke and Coca-Cola are offered for sale at a grocery store.…