A company buys ChatGPT Enterprise. Then: marketing uses it for copy one engineer automates half their workflow another refuses to touch it managers say “we should use AI more” nobody knows what “more” means Three months later, leadership asks the inevitable question: “So… are we actually getting ROI from this?”. Silence. Not because AI failed. Because adoption inside companies is mostly random. And random systems don't scale. Most companies approach AI rollout like this: Buy tools Announce initiative Hope employees figure it out That works for maybe two weeks. After that, you get what every company gets: inconsistent usage inconsistent output no shared standards no visibility into who’s actually effective with AI Useful? Sometimes. Measurable? Not really. The uncomfortable part: most companies still evaluate people like AI doesn’t exist. Performance reviews ask communication, ownership & collaboration. Fine. But now we also need to ask: can this person delegate effectively to AI?…