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Hands-On: The Tudor Monarch, an Unexpected yet Succesful Return

Monochrome Watches·Brice Goulard·about 1 month ago
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This year was a big one for the Rolex group: the Crown was celebrating the 100th anniversary of its emblematic Oyster case , while Tudor, founded in 1926, turned 100. With this in mind, expectations were high, and some predicted fireworks of novelties, huge innovations, entirely new collections all around… But the celebrations were much more discreet, at least for Rolex (even though we might not have seen everything yet). At Tudor , however, there was something new, or at least the return of an old name, printed on the dial of an entirely new watch, the Tudor Monarch . But what is this watch all about? Let’s find out.  The Tudor Monarch in a nutshell Let’s start with the whole intention behind the creation of this watch. It is, as far as I can tell, the model that celebrates the 100th anniversary of the brand. Tudor hasn’t pushed this anniversary too strongly and remains low-key on the whole century-long history, and instead focuses on the product.…

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