The NCAA filed suit against DraftKings on Friday, accusing the sportsbook operator of trademark infringement for use of terms such as March Madness, Final Four and others related to the men's and women's basketball tournaments. The NCAA is requesting an emergency temporary restraining order to stop DraftKings from using its trademarked terms, according to the suit, which was filed Friday in federal court in the Southern District of Indiana. The NCAA, in the suit, said it asked DraftKings to remedy the situation and the sportsbook removed some "egregious" uses of the trademarked terms, but "maintained that it has the right to use the NCAA's trademarks directly on its sports betting apps." DraftKings' sportsbook app had multiple references of March Madness, Sweet Sixteen, Elite 8 and Final Four alongside betting options on Friday night. ESPN, which has a business partnership with DraftKings, has reached out to the sportsbook for comment.…