MILAN –  Yigit Turhan is to join Ferragamo as its new chief brand officer, WWD has learned. It is understood that an internal announcement was made on Friday and Turhan will join the company effective May 18. He’s expected to succeed Michela Ratti in the role and report to chief transformation and sustainability officer James Ferragamo . Turhan’s new job will see him overseeing activities across marketing, communication, visual merchandising and CRM, among others. After previous experiences at the Ermenegildo Zegna Group and Gucci, Turhan was most recently at Valentino. He joined the Roman house in 2018 and covered different roles, including director of brand strategy before being appointed chief marketing officer in 2023 .…