April 6, 2026 • Reddit is courting businesses. The social media giant provides commercial users with on-platform analytics, visibility tools, and advertising options. Reddit Pro is free for businesses that provide their name, URL, category, and number of employees. Approval is instant and requires no paperwork. The Pro dashboard includes an underrated section called Trends for tracking any topic or keyword. Trends lists recent threads mentioning your keyword(s) and provides an AI-generated analysis of the context and sentiment of the discussions. A weekly email summarizes that activity. Here’s how to use the Trends data for off-site organic search optimization. Reddit Trends for SEO Topic ideas Tracking relevant (to your industry) Reddit conversations is a helpful content idea generator to know the interests of your target audience. Trends’ “Questions” tab is especially useful for fresh ideas, as it reveals popular threads (within a week, month, or 3 months) phrased or implied as questions .…