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Audo Copenhagen Opens First Foreign Flagship in NYC

WWD·Sofia Celeste·24 days ago
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MILAN — Three years after a major rebranding, Audo Copenhagen opened its first Audo House, or flagship, outside Scandinavia in a historic TriBeCa building in New York. In 2023, two torchbearers of Danish modernist  design , historic brands Menu and By Lassen, merged into one house: Audo Copenhagen. Both Menu and by Lassen were acquired by Flos B&B Italia group (formerly Design Holding) in 2022. In June 2023, Joachim Kornbek Engell-Hansen, grandson of Menu founder Simon Hansen and son of Bjarne Hansen (who turned Menu into a lifestyle brand), rose to the creative helm as  design and brand director at the age of 30. You May Also Like On Friday, the firm said it took a key step in its international expansion story with its new 62 Laight Street space. Spanning about 3,500 square feet, the design was inspired by Audo’s Danish roots and New York’s urban rhythm and was styled by New York-based interior stylist and creative director Colin King .…

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