raditional analytics systems were built around a relatively simple assumption: Users move through predictable digital journeys. Open app → engage → convert. But modern mobile behavior rarely works that way anymore. Today’s users constantly move between: social platforms messaging apps search flows notifications competitor platforms external validation loops before making decisions. A user may: begin browsing inside an ecommerce app switch to Instagram reply on WhatsApp compare alternatives elsewhere return briefly silently disengage later Traditional analytics often captures only the final visible outcome: “Session ended.” But increasingly, the behavioral fragmentation started much earlier. The challenge for modern platforms is no longer just measuring clicks, sessions, or exits. It may increasingly involve understanding: attention continuity interruption-driven behavior hesitation patterns fragmented engagement silent disengagement signals before abandonment becomes measurable.…