AI platforms are more likely to reference Nigel Farage than any other UK leader when prompted about British politics, according to an AI search analytics firm. “We are confident in saying that Reform are showing up significantly more than you would expect,” said Malte Landwehr, an expert at Peec AI, the firm that did the research. “So they’re doing something right when it comes to LLM [ large language model ] visibility.” Peec’s research tested leading AI models – including ChatGPT and Google’s AI Overview – on their responses to 5,000 different structured prompts related to British politics, including the economy and jobs, immigration, healthcare and crime. These prompts were run repeatedly over the course of several weeks, generating over 280,000 data points.…