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Stop Building Native Apps for Small Businesses — You're Wasting Their Money

DEV Community: webdev·Ahmad Khokhar·2 days ago
#dhftf0kK
#dev#native#need#time#android#development
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I'm going to say something that will probably annoy a few mobile developers. Most small and mid-sized businesses do not need a native app. And the people convincing them they do are either uninformed or have a billing incentive to keep them confused. I've seen this play out too many times. A business owner gets excited about "having an app." They spend $30–80k on iOS and Android development. Six months later, their app has 200 downloads, a 2.1 star rating because nobody wanted to install it in the first place, and a maintenance bill they didn't budget for. This isn't a failure of execution. It's a failure of the right question not being asked upfront. The Question Nobody Asks Before any mobile discussion, someone should ask: Why does this need to be native? Not "what features do you need" — that comes later. First: why native specifically?…

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