Network data is no longer just a lifeline for the telecoms industry; it now creates significant value across all sectors. As AI scales, the insights captured at the network, device, and application layers are essential to enhance fraud prevention in banking, smart home analytics in utilities, and traffic optimization in retail. Ookla’s platform, which captures more than 1,000 attributes per test, provides the foundation for these insights. “Modern networks have evolved from simple infrastructure into business-critical platforms,” said Julie Sweet, chair and CEO, Accenture. “Without the ability to measure performance, organizations cannot optimize experience, revenue, or security. By acquiring Ookla, we will help our clients across business and government scale AI safely and build the trusted data foundations they need to deliver the reliable, seamless connectivity that creates value.” Headquartered in Seattle, Ookla operates a portfolio of globally recognized brands in connectivity.…