One wouldn’t normally talk of golf and water preservation in the same breath. But containing water costs is becoming the very factor that will keep golf courses in the green. The United States Golf Association (USGA) is using GPS technology and targeted horticulture to help golf courses cut water consumption and related costs, as they seek to reverse their flagging fortunes. It is also working on attracting more players. “The industry conversation has been dominated by a single topic, which is, ‘how do we get more golfers into the game?’” said Rand Jerris, senior managing director for public services at the USGA. If the industry has to support a growth in players from 25 million to 30 million or 40 million, it must develop a “sustainable ecosystem,” he added. Jerris spoke on the USGA’s efforts to boost the financial well-being of golf courses on the Knowledge at Wharton show on Wharton Business Radio on SiriusXM channel 111 .…