This week’s Pulse covers how AI Overviews affect click behavior, what independent research shows, and what earnings reports from Google and Microsoft reveal about search revenue. Here’s what matters for you and your work. Reid Repeats “Bounce Clicks” Argument On Bloomberg Google’s head of Search, Liz Reid, told Bloomberg’s Odd Lots podcast that AI Overviews are reducing “bounce clicks” from publisher pages. She has made versions of this argument in public appearances since last year. Key facts: Reid described bounce clicks as visits where users quickly click a page, get a fact, and leave, noting AI Overviews remove such visits rather than deeper ones. Google hasn’t provided data to verify this, and third-party analyses show lower click-through rates when AI Overviews are present. Why This Matters Reid’s explanation has stayed consistent across at least three public appearances over the past year.…