In light of the inescapable hype brought on by AP’s soon-to-be-released Swatch collab , we’re taking a look back. Keep reading for more below, then see what industry experts and insiders are saying about AP and Swatch’s Royal Pop pairing here . Jay-Z’s 2005 Audemars Piguet collaboration Just over two decades ago, Jay-Z, already deeply entrenched in collecting APs of his own, helped further embed the Swiss watchmakers in the upper echelons of pop culture by partnering on a limited-edition run of collaborative timepieces. The line was not only limited, but extremely so, with just 100 watches made under the Audemars Piguet Royal Oak Offshore Jay-Z 10th Anniversary banner. A portion of the proceeds from the watches, prices for which topped out at nearly $70,000, was donated to a scholarship fund founded by Jay and his mother. “At first, I just liked watches; I didn’t know about their complications and movements,” HOV said at the time, per WWD . “The price tag was high and I was like, ‘What?…