Ad fraud and malvertising are ongoing problems in digital advertising, and honestly, there’s no such thing as a “perfect” solution. What we try to do at Adsterra is build systems that continuously adapt, combining automation, human review, and clear policies to reduce risks for both advertisers and publishers. Our goal is simple: help advertisers get real results without wasting money on fake metrics and help publishers monetize safely, not worrying about malicious ads. Why this matters for both sides From what we’ve seen over the years: Advertisers struggle with wasted budgets, fake impressions, and misleading performance data Publishers risk exposing their users to malicious ads and damaging their reputation That’s why we don’t rely on reacting to fraud after it happens. We try to detect and block issues as early as possible, while continuously monitoring what’s going on across the platform.…