Laundry checklist / list of marketing tasks for a US consumer app? Hi everyone! Does anyone have a laundry list of sorts for marketing an app? **Context: I am helping a team build an app for the US market (the team is from India) and while they've cracked virtual influencers and content, I feel there's a lot missing.** When I asked them for a referral strategy, they hadnt thought of it. When I asked them about offline activations in college campuses, they hadnt thought of it. When I asked them about welcome email series, they hadnt. But then, to be honest and kind to them, they are doing a lot (and good work) on tik-tok and instagram. They are spending serious money on Meta. And I feel if they looked at other channels, they can deliver a lot of value. In one line, **they dont even know what they dont know**. I thought there could be a laundry list or an exhaustive checklist that they could use to see what all are they missing.…