"We don't care about Clearlake, they don't care about us." Amid growing anger from Chelsea 's fans towards the club's BlueCo ownership, that chant has become the anthem of this campaign. Monday's dismal 3-1 defeat by a second-string Nottingham Forest in the Premier League means the Blues can no longer finish fifth - and are highly unlikely to meet their minimum pre‑season aim of qualifying for the Champions League. It appears the moment of reckoning has arrived for BlueCo, who are now the target of an increasingly irate fanbase. While the Clearlake chant only targets one arm of the ownership, it is part of a wider disconnect between supporters and the club, amid the search for a sixth permanent manager in four years after Liam Rosenior was sacked last month. There is also a perceived lack of effort from players and dissatisfaction with ticketing policies.…