Managing the complex scaling needs of an online ticketing platform can be challenging. For the French end-to-end ticketing solution Shotgun , ticket drops used to involve stress around scaling and server provisioning. As a company dedicated to providing artists and their fans with the best service, Shotgun now relies on Vercel for seamless launches. So when they drop tickets for artists like Billie Eilish, the team can rest assured their site can handle the traffic. Link to heading The need for scalability In the beginning, Shotgun’s small dev team relied on Heroku. They appreciated its setup simplicity, but soon realized that Heroku couldn’t always scale to handle the traffic their website receives. It’s not uncommon for Shotgun’s consumer site to experience extreme traffic spikes when tickets go live for an event—jumping by 200x in just a few minutes.…