Menu

Post image 1
Post image 2
Post image 3
Post image 4
Post image 5
Post image 6
Post image 7
Post image 8
Post image 9
Post image 10
Post image 11
Post image 12
Post image 13
Post image 14
Post image 15
Post image 16
Post image 17
Post image 18
Post image 19
Post image 20
Post image 21
Post image 22
Post image 23
Post image 24
Post image 25
Post image 26
Post image 27
Post image 28
1 / 28
0

Why are Gen Alpha spending $30+ on records they could stream for free?

Reading 0:00
15s threshold

(Image credit: BMG/Island/Atlantic) Everyone I know with teenage children has noticed the same thing. These kids, who've never known a world without Spotify or YouTube , are asking for record players for Christmas ( here are some options if you are, too ). They're haunting independent record stores on Saturday mornings. They're spending $30, $40, sometimes $50, on a single album they could legally stream for the price of a cup of coffee a month. Or, if they're willing to put up with ads, for absolutely free. This is not nostalgia. You cannot feel nostalgic for something you've never experienced. Something else is happening, and it matters for anyone who makes things for a living. The numbers are striking  According to research by the Vinyl Alliance , 76% of Gen Z vinyl fans buy records at least once a month. Nearly half say vinyl is expensive but worth it because it is something they will "cherish forever". These are not casual collectors.…

Continue reading — create a free account

Join HashtagPLUS to read full articles, follow hashtags, vote, and join the conversation.

Read More