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Just like the MacBook Neo, Apple might serve another pricing slam with the iPhone 18 Pro

Digital Trends·Varun Mirchandani·about 1 month ago
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Home Phones News Aggressive doesn’t necessarily mean expensive. Macworld Apple’s pricing strategy might be about to get… interesting again. Because after surprising everyone with the aggressively priced MacBook Neo , the company could be gearing up to pull a similar move with its next flagship iPhone. And this time, it’s the Pro models in focus. Apple reportedly going aggressive with iPhone 18 Pro pricing? A new report by analyst Jeff Pu suggests Apple is planning “aggressive pricing” for the iPhone 18 Pro lineup, but not in the way most people expect. As reported by 9to5Mac , instead of a blanket price hike, the strategy may be more nuanced. Mo3ath photos / Pexels The idea seems to be about repositioning the Pro tier, rather than simply making everything more expensive. Apple could widen the gap between standard iPhones and Pro models, making the premium devices feel even more… premium, while still keeping entry-level models accessible to maintain overall sales volume.…

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