Winning is a mindset. Houston ’s mindset going into every week is to come out with a victory, no matter how pretty or sloppy the performance is. For head coach Willie Fritz & Co., securing a very pivotal matchup in this Big 12 conference game could generate a ton of confidence for a group of men that fell short of the mark at home last season. If the Cougars can get a resume-building win over the Red Raiders on the road, imagine how much that would boost the team's perspective and what it is capable of. Here’s why it is so important to secure this one in the win column. Why Defeating Texas Tech Matters Dec 27, 2025; Houston, TX, USA; Houston Cougars quarterback Conner Weigman (1) looks to pass the ball during the first half against the Louisiana State Tigers at NRG Stadium. Mandatory Credit: Maria Lysaker-Imagn Images | Maria Lysaker-Imagn Images Last season, the Cougars were undefeated heading into their matchup with the Red Raiders and had a healthy quarterback.…