April 12, 2026 • Google Maps latest AI-driven feature is a big opportunity for local businesses to elevate visibility. Consumers can now “Ask Maps” and receive local shopping or activity options in seconds. For example, I prompted “Any fun things to do this weekend?” and Maps returned local workshops, markets, and more. “Ask Maps” found many fun things to do. The feature can drive traffic to local merchants for low-intent queries, i.e., when consumers are unaware of a business or its products. Here’s how to appear in “Ask Maps” AI responses. Google Business Profile To match shopper queries, Google Maps pulls info from many sources, especially Business Profiles . Take the time to provide comprehensive details about your business, such as hours of operation, location, accessibility, expertise, social media presence, and more. Use the “Updates” feature to announce time-sensitive events such as sales, giveaways, and product demos. On your site Consumers ask Maps about seemingly anything.…