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Shuffle Board: Two ‘True’ Executive Moves
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Shuffle Board: Two ‘True’ Executive Moves

WWD·Alexandra Harrell·17 days ago
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The latest HR moves by leading apparel brands. Brands True Religion American jeans brand True Religion has named Andrew Rauch as senior vice president of global digital and e-commerce. In this role, Rauch will focus on scaling the business and elevating its e-tailing efforts as True Religion works to become a $1 billion brand. He joins from Foot Locker, where he served as global vice president digital, managing profit and loss (P&L) responsibility for the $1.3 billion e-commerce business across its Foot Locker, Kids Foot Locker and Champs brands. Before that, Rauch was executive vice president of digital at PVH Corp. for PVH Americas. He previously spent nine years at Urban Outfitters in  “roles of increasing responsibility,” later departing as executive director, global e-commerce, digital marketing and analytics. Rauch will report to True Religion chief executive officer Michael Buckle.…

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