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Case Study: Scoot & Doodle Sparks Creativity With Their Google+ Hangout App

googleplusplatform.blogspot.com·@HashtagPLUS·about 1 month ago
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Case Study: Scoot & Doodle Sparks Creativity With Their Google+ Hangout App Monday, October 8, 2012 | 9:55 AM San Francisco-based startup Scoot & Doodle brings people face-to-face in a shared online play space in real time. Scoot & Doodle chose to launch their first product as a Google+ Hangout app, and since launching built a user base of 100,000+, achieved strong engagement with returning users averaging 28 minutes per session, and increased their Google+ followers to nearly 900,000. Scoot & Doodle chose to launch their first product as a Google+ Hangout app because the platform offered advantages to gain traction in the crowded, competitive online social space.…

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