The greatest sporting event has lost a piece of its soul. Even as sports on every level — from high school to college to professional and all across the globe — have become increasingly corporatized in the 21st century, we still had the NCAA men’s basketball tournament. It didn’t matter if you were a college basketball nerd, like myself, who watched and analyzed the sport for months trying to build the perfect March Madness bracket. It didn’t matter if you were a casual sports fan waiting for a big upset and to get a feel for some of the top prospects heading into the NBA next season. It didn’t matter if you weren’t a sports fan at all, just someone who wanted to win their office bracket pool by picking which mascot you liked the best. The NCAA Tournament had something for you. As the expansion from 68 teams to 76 teams became official last week, the March Madness viewing experience will be largely unchanged for the majority of the population.…