RevenueCat has published part two of its State of Subscription Apps 2026 report, with new insights into how likely users are to cancel or renew their subscriptions, based on region, subscription plan, and the app’s overall pricing strategy. Here are the details. 95% of canceled annual app subscribers never come back Last March, RevenueCat released part one of its State of Subscription Apps 2026 report, offering interesting insights into the sustainability of the subscription app market. Now, the company has published part two of its report, which focuses on subscriber retention and the challenge of winning users back after they cancel. According to the report, “more than half of trial cancellations now happen on the first day,” with the churn rate dramatically dropping below 10% for apps with 30-day and 14-day trials after Day 2.…