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Shaun White's latest trick: WHITESPACE takes flight on Shopify

Shopify's pressreleases·Shopify's pressreleases·about 1 month ago
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Shaun White, the greatest snowboarder of all time 🐐, is teaming up with Shopify to relaunch his snowboard brand WHITESPACE. Shaun White, the greatest snowboarder of all time 🐐, is teaming up with Shopify to relaunch his snowboard brand WHITESPACE.  To celebrate, and to honor the founding story of Shopify as a snowboard store, we just dropped WHITESPACE beanies on shopify.supply . “On Shopify, you have some of the biggest brands in the world using the platform,” Shaun said in an interview on the Shopify Masters podcast. “We want to be competitive. We want to be in the same space as those others.” Launching WHITESPACE Shaun has had an epic snowboarding career: he signed with Burton Snowboards when he was just 7; he’s a five-time Olympian with three gold medals; he’s won 15 golds at the X Games, an all-time record. 💥 When he retired in 2022, Shaun turned his focus to entrepreneurship. He’d been working with other brands for years, launching signature products and fulfilling sponsorship deals.…

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