TL;DR The entry-level job is dying. AI has absorbed 35-50% of tasks previously assigned to graduate hires (McKinsey 2025). Gen Z is responding by skipping the rung entirely: solo businesses, freelancing, content channels. The CV format from 2018 cannot describe this kind of career. What recruiters misread "Ran a Shopify store, £40k revenue" → "self-employed", skipped "Built a Twitch channel, 12k followers" → "hobby", dismissed "Three Upwork contracts, £18k" → "gap year" if not labelled "Co-founded a startup, two paying customers" → "failed founder" without framing The four-part translation framework Every form of work can be expressed in four parts: Title. What did you call yourself? "Founder", "Freelance Content Producer", "Independent Consultant". Context. What was the venture, project, or client base? Outcome. A number. Revenue, audience size, deliverables shipped. Transferable skill. The skill the next employer cares about. Before and after Before: Sold handmade jewellery on Etsy, 2023-2024.…