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Saudi Fashion Steps Into the Global Spotlight With Confidence and Craft

WWD·FMG Studios·22 days ago
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The recent 2026 Met Gala, themed “ Fashion Is Art,” prominently showcased the work of Ashi Studio, a couture house founded by Saudi designer Mohammed Ashi in 2007. His designs appeared repeatedly throughout the night and were worn by high-profile guests whose looks embodied the event’s sculptural, art-driven theme. Emily Blunt, Sabine Getty, Ananya Birla and Jennifer Rubio all donned Mohammed Ashi designs. In 2023, Ashi became the first designer from the Gulf region to be invited to show at Paris Haute Couture Week under the official calendar of the Federation de la Haute Couture et de la Mode. Ashi Studio 2026 spring couture Filippo Fior/Courtesy of Ashi S Today, Ashi is one of many Saudi designers who have gained popularity across the major fashion weeks around the world. But what is behind the global rise of Saudi fashion? You May Also Like Converging Factors Drive the Market’s Popularity Saudi fashion is undergoing a rapid and highly visible transformation.…

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