Sales are often won or lost at checkout, so giving customers more flexibility at that critical moment can make a big impact. Buy now, pay later (BNPL) options make it easier for shoppers to commit to larger purchases without putting extra risk on your business. As a merchant, you still get paid in full up front, while the BNPL provider handles credit checks and collects customer payments. In this post, we’ll provide a complete overview of what BNPL is, how it can help your shop, and several ways to offer it through WooCommerce. By the end, you’ll be able to confidently get started with the right BNPL provider to reduce checkout friction and increase conversions. Buy now, pay later (BNPL) allows customers to split their purchases into smaller installments while merchants receive full payment upfront. The BNPL provider handles the tasks of underwriting customers, dealing with any credit bureaus, and managing and collecting payments so store owners can focus on their business.…