Home / Google News / Google SEO / Google Updates Some Merchant Center Product Specs For 2026 Apr 16, 2026 - 7:31 am 0 — by Google has made a number of updates to its Merchant Center product data specifications. Some changes went into effect on April 14, 2026 and others happen June 30, 2026 and January 31, 2027. (1) April 14th changes: New shipping attributes: Google is adding more shipping options at the product level, mirroring existing account-level features. This includes a new handling cutoff time [handling_cutoff_time] attribute to set a daily deadline for processing online orders, as well as new minimum order value [minimum_order_value] attribute to specify the minimum spend required to purchase and ship an order. Google is also adding the new sub-attributes loyalty program label [loyalty_program_label] and loyalty tier label [loyalty_tier_label] to the shipping [shipping] attribute to allow merchants to specify loyalty shipping benefits for individual products.…