Menu

Disney+ Will Become 'Immersive, Interactive Digital Centerpiece' of the Company, CEO Josh D'Amaro Says
📰
0

Disney+ Will Become 'Immersive, Interactive Digital Centerpiece' of the Company, CEO Josh D'Amaro Says

Variety·Todd Spangler·27 days ago
#GvTMGXJO
Reading 0:00
15s threshold

Fresh-in-the-saddle Disney boss Josh D’Amaro is pushing forward on an initiative already underway to make Disney+ the primary touchpoint for Mouse House customers and fans worldwide. “Disney+ becomes the primary relationship between Disney and its fans, the place where everything comes together,” D’Amaro said on the company’s quarterly earnings call Wednesday. D’Amaro, who ran Disney’s parks division before stepping into the CEO role in March, said that the company’s parks are “essentially the physical centerpiece of the company. And similarly, we’re building Disney+ to serve as the immersive, interactive digital centerpiece of the company. And in the long term, what you’ll see is those pieces of the company become increasingly connected.” He said that “Disney has the world’s most passionate and loyal fans.” However, D’Amaro noted, there are “millions” of Disney+ subscribers who don’t regularly visit the company’s theme parks.…

Continue reading — create a free account

Join HashtagPLUS to read full articles, follow hashtags, vote, and join the conversation.

Read More