Menu

Post image 1
Post image 2
Post image 3
Post image 4
Post image 5
Post image 6
Post image 7
Post image 8
Post image 9
Post image 10
Post image 11
Post image 12
Post image 13
Post image 14
1 / 14
0

Apple at 50: Tim Cook, the man who grew Apple by trillions of dollars

AppleInsider·William Gallagher·18 days ago
#GlWRfMgR
Reading 0:00
15s threshold

He was a businessman instead of a designer, but as Apple CEO, Tim Cook also had to become far more of a politician than any of his predecessors. Here's how he started at Apple, ran the company, and will end his career. Tim Cook was Apple's seventh CEO, he was the longest-serving, and he was only the third who wasn't fired. Then it's true that like every Apple CEO before him, he was white, male, and a similar age, but in business terms, he was also the most transformative of them all. That includes being more business and financially transforming than Steve Jobs . Where Cook will never be as much remembered for products as Jobs still is, he was more of a businessman and, latterly, vastly more of a politician . It is because of Tim Cook that Apple became the most valuable company in the world. It is because of him that Apple's valuation topped $4 trillion . And it is also because of both his politics and his logistical skill that Apple weathered Trump's tariffs .…

Continue reading — create a free account

Join HashtagPLUS to read full articles, follow hashtags, vote, and join the conversation.

Read More