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Costa Brazil Opens Flagship in New York

WWD·Noor Lobad·25 days ago
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Costa Brazil has opened its first permanent store in New York City. Located at The Shops & Restaurants at Hudson Yards, the store marks the latest step in Costa Brazil’s comeback under the helm of founder and former Calvin Klein womenswear creative director Francisco Costa.  Customers will be able to shop the skin care and fragrance brand’s full suite of products, including bestsellers like the $198 Aroma Eau de Parfum and $98 Kaya Jungle Firming Body Oil, as well as attend monthly conversations with artists and collaborators, among other events.  Related Articles “This is not a PowerPoint brand; Costa Brazil is a brand that came to fruition by exploring nature and collaborating with it in the best ways,” said Costa. “That’s why I think the store is important. There is an appetite for experiential retail right now, and this is an experiential store and a tactile brand.”  The designer-founder launched Costa Brazil in 2018, and the brand was later acquired by Amyris in 2021.…

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