Bain & Company has estimated a US$100 billion market in the US for SaaS companies using agentic AI. The firm said the market is tied to automating coordination work in enterprise systems. The estimate comes from the second report in Bain’s five-part series on the software industry in the age of AI. The report examines where agentic AI could create new software markets and how SaaS companies can capture them. Coordination work in enterprise systems Bain said the market lies in the manual work employees perform between enterprise applications. These workflows often span ERP, CRM and support systems. They may also involve vendor management tools and email. That work includes pulling data from one system and checking it against another source. It can also involve interpreting unstructured messages and deciding whether to approve, respond, escalate, or wait. Bain said rules-based automation and robotic process automation are limited in workflows involving ambiguity and information spread in multiple systems.…